Amazon Launches The Dash Button For Instant Orders

The e-commerce company Amazon has launched a new hardware called “The Dash Button” that allows users to press a button to order a household product, according to The Telegraph. The WiFi-enabled device is designed to be hung or stuck in a suitable place such as on the washing machine. Customers will be able to select three buttons at one time.

If users accidentally press the button, they can cancel the order within 30 minutes. The buttons are free for Amazon Prime members within the United States. The company has sent out email invitations to US-based Prime members. Amazon has joined hands with a number of household brands, such as Tide washing powder, Gillette, Bounty and Huggies, to create the buttons.